How It Works

MadHive is an innovative solution allowing Brands and Publishers to measure Customer Intent Data across TV, Mobile, and Web, while integrating secure blockchain technology.

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Capture Data

Fuel campaigns with MadHive Interactive Stamps to capture intent data on every viewer. Connected with data from Publishers, Brands, and trusted third-parties, MadHive builds the most relevant intent-based profiles.

Build Audiences

Segment profiles into intent-based audiences secured by blockchain. MadHive's cross-screen machine learning technology offers access to primed audiences across TV, Mobile, and Web.

Unlock Data

Audiences are secured by Blockchain, locked behind a cryptographic key that Publishers and Brands can give — and revoke — access to at any time. Unlock data to power future campaigns, generate more efficient CPMs and build data integrity.

Secure your data. Own your data. Unlock your data.

Ready to rumble?

MadHive solves big data problems while generating more efficient CPMs and building data integrity with Blockchain technology.

We stay up late chatting ad tech, blockchain, CPMs, multi-layer targeting tools, and the latest.