Easily combine data sources to create custom audience targeting that delivers results
Reliable, curated segments that easily connect with client data
Seamless data mixing
Create custom, strategic audience segments with third-party sources that integrate with your clients’ CRM data — such as purchase history and behaviors.
Trusted partners, high-quality sources
Our data partners are carefully selected based on customer feedback and rigorous validation, ensuring that data is accurate, complete, and reliable.
The perfect segment for any campaign
Every one of your clients has unique audience needs, and our curated third-party segments make it easy to deliver — no matter the industry or campaign focus.
Simplified audience targeting that just works
Already integrated
Segments are ready to use in the platform planner.
Always fresh
Our direct integrations with providers mean data is always up-to-date.
Vetted for success
Score high match rates with segments that are verified against inventory.
Built to drive results
Conversion
↑ 15%
Avg. CVR increase for 3 high-spending advertisers
Avails
↑ 13x
Compared to other third-party data networks
Reach
↑ 8.9x
Compared to other third-party data networks
“With Madhive’s expansive data marketplace, we can build and activate custom audiences to match our clients’ products and services.”
Bailey Tuttle
,
Digital Operations and Training Manager, BCI Media