Case studies

See how agencies and media sellers are using the Madhive platform to sell more and drive better results.

Leveraging InMarket foot traffic attribution to measure the impact of CTV ads

AI surpasses human experts to boost ad efficiency

How CTV Drives Enrollment for Educational Institutions

Accelerating Auto Advertising Success with CTV

Global Travel Site Activates First-Party Data on CTV, Cuts Conversion Costs in Half

Local retail store sees 19.8% lift in brand awareness through CTV advertising

CTV + Linear: A Regional Credit Union Leverages Incremental Reach to Support New Member Growth

Lifebrands expands beyond linear TV advertising with performance-driven CTV

Auto insurance brand lowers CPA by 55%

Performance marketing on CTV lifts brand awareness 8.6%

Linear groups extend national footprint up to 80%

Leading local station group overhauls their OTT adtech infrastructure

TV broadcaster debuts streaming advertising platform, achieves 600% revenue growth

Wine club finds connoisseurs on CTV, reduces CPA by 90%

Medicx powers HIPAA-compliant CTV campaigns, doubling patient reach

Luxury department store chain increases revenue by millions through in-flight optimization

Debit card & financial education app achieves a 2x conversion rate

DTC fashion brand puts its first commercials on the big screen

Software company achieves 4.5X ROAS through cross-device CTV advertising

Hyper-local CTV campaign generates serious holiday sales for CBD skincare brand

Ready to see Madhive in action?