Madhive and Vica Win 2025 ThinkLA Idea Award for Campaign of the Year
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Madhive and Vica Win 2025 ThinkLA Idea Award for Campaign of the Year
Learn More
Madhive and Vica Win 2025 ThinkLA Idea Award for Campaign of the Year
Learn More
Madhive and Vica Win 2025 ThinkLA Idea Award for Campaign of the Year
Learn More
Madhive and Vica Win 2025 ThinkLA Idea Award for Campaign of the Year
Learn More
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data
Easily combine data sources to create custom audience targeting that delivers results
Scale & automate omnichannel workflows and proposals
Plan
Accurate, flexible forecasting that simplifies decision making
Activate
Intuitive controls that put you in the driver’s seat
Measure
Advanced measurement with transparent reporting
Integrate
Software & service that’s customized to your team
data
Easily combine data sources to create custom audience targeting that delivers results
Scale & automate omnichannel workflows and proposals
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August 28, 2025
Beyond the numbers with Anthony Katsur: Why a shared currency matters more than ever
August 28, 2025
Protecting data, ensuring trust: Madhive renews SOC 1, 2, and 3
August 21, 2025
Beyond the numbers with David Levy: improving the consumer experience with relevant ads and audience consistency
August 14, 2025
Beyond the numbers with Damian Garbaccio: using purchase data to unlock optimal outcomes
August 7, 2025
Beyond the numbers with Scott Cunningham: building trust in local media
July 31, 2025
Beyond the numbers with Matt Barnes: how Disney is automating the future
June 4, 2025
Beyond the numbers: disrupting ad fraud and why mission matters with Stu Solomon
March 26, 2025
Data Decoded: Experian and the power of Multi-ID strategies
March 25, 2025
How to use a tracking pixel in your CTV campaign—3 tips
March 19, 2025
Demystifying foot traffic attribution in local advertising
March 18, 2025
Data Decoded: how Affinity Solutions ties ad exposure to real purchases
March 17, 2025
MVPD vs. vMVPD—The details TV advertisers need to know
March 6, 2025
TAG and ad fraud: how we protect local media investments
March 3, 2025
CTV measurement: 8 CTV metrics local advertisers love
February 28, 2025
7 advertising trends to follow in 2025
February 26, 2025
Data Decoded: finding in-market auto buyers with S&P Global Mobility
February 25, 2025
CTV advertising—what it is and how it works
February 18, 2025
Survey says: this is what local advertisers want
February 4, 2025
What businesses can learn from digital’s wins on November 5th
February 3, 2025
10 things you need to know about CTV ads during live sports
January 2, 2025
Countdown to CES: what to expect in 2025
December 20, 2024
How to boost your marketing strategy with FAST TV
December 17, 2024
Countdown to CES: why we’re champions for local
December 11, 2024
Countdown to CES: driving real-world outcomes with local ads
December 4, 2024
What is a device graph? The details for TV advertisers
December 2, 2024
Beyond the Numbers: finding a $50B opportunity with Stephen Master
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