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      Madhive and Katz Media Group Bring Scale and Transparency To Political Advertising With Largest CTV Marketplace

      The political offering will help advertisers execute local campaigns at national scale, with tools for audience identification, frequency capping, measurement, and attribution

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      Pearl TV Adds Digital Monetization Capabilities to NEXTGEN TV

      New TV Web Platform, RUN3TV, Adds Server-Side Ad Insertion Functionality and AdTech Platform Integrations

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      MadHive Drives 150K Shopping Sessions For Cannaluxe, Neiman Marcus Shoppable CTV Campaign

      The Campaign Leveraged Advanced QR Code Technology To Bridge The TV and Mobile Gap, Drive Brand Awareness and Direct Response Sales In Premium Environment

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      Medicx Health and Madhive Launch Programmatic OTT Solution for the Healthcare Industry

      Partnership provides expanded access to privacy-compliant over-the-top (OTT) targeting for Health, Medical and Pharma advertisers

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      Luc Dumont Joins Enterprise Software Company Madhive As Senior Vice President of Business Development

      Former Yahoo, Dailymotion and LoopMe Executive Will Continue To Drive Adoption Of Madhive’s Advertising Platform With Broadcasters, Brands, and Agencies

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      Enterprise Software Platform Madhive Appoints Jeff Fagel as Chief Marketing Officer

      Former Pepsico, Publicis and Epsilon Executive Joins as the Newest Member of the Company’s Leadership Team

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      Cannuka Luxe Taps Madhive To Leverage Power Of Shoppable TV To Launch New Skincare Line At Neiman Marcus

      Madhive’s Omnichannel Advertising Platform Will Help Clean CBD Skincare Brand Drive Full-Funnel Marketing, Bridging The Gap Between Mobile And TV To Streamline Shopping Experiences For Viewers

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      Craig Berlingo Joins Enterprise Software Company Madhive As Chief Product Officer

      Former Telaria Executive Will Drive Strategic Product Vision As Madhive’s Omnichannel Advertising Platform Sees Rapid Adoption By Broadcasters, Brands, and Agencies

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      New Report Examines Substantial Growth in Over-The-Top (OTT) Ad Spending and the Rising Rate of Programmatic Deals

      Executive interviews reveal Auto, Legal and Healthcare services as top verticals buying OTT advertising

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