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November 07, 20221 minute read

Advertisers make the biggest push ahead of midterm elections

With midterm elections just days away, political advertising on CTV has evolved rapidly. In this edition of the Madhive Political Pulse, we highlight the trends that emerged in the final days of the season. An analysis of our internal data shows that advertisers are making the biggest push of the year right now. 

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Source: Madhive internal data.