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Built for the Big Stream

The future of TV is here: Full-stack programmatic advertising engineered for today, tomorrow, and beyond to Set TV Free.

A Platform with Purpose

Engineered for modern TV advertising

- Plan
+ Activate
+ Measure

Tune campaign planning and predict performance. Build RFPs and audiences and adjust dayparting. Our pre-sales planner gives you an instant, comprehensive view of opportunities across the programmatic CTV bid stream.

Where national scale meets local precision

- Impact made easy

Our mapping of US households covers 100% of OTT markets across 210 domestic DMAs. Our decisioning engine, data, and local coordination provide high-fidelity views of hard-to-find audiences. The result: You can buy smarter, move faster, and improve performance with a granular view of local.

Simple and customizable

- Seamless integration
+ The total TV package

Out-of-the-box or custom-built, our modular UI can power anything. Bring your own data, order management systems, or deal IDs and our full-stack platform, proprietary bidder, and identity graph will take it from there. No ad ops experience? No problem.

The Madhive Advantage


Simultaneous Campaigns


Data Processed Daily